CategoryBook Reviews

What I’ve Been Reading: 8 Books That I Recommend Checking Out

“Take a look, it is in a book” If you grew up in the 80s or 90s, I bet you are now singing the Reading Rainbow theme song in your head. You’re welcome.  😀 The point of this blog post isn’t to get you to reminisce about how awesome the PBS show, Reading Rainbow was, although it was an awesome show. The real reason is that song lyric still rings true today. One of the best...

Why All Community Managers Need To Read Spin Sucks? (It’s Not Just For PR Pros!)

I’ve been a fan of Gini Dietrich’s blog, “Spin Sucks” for a few years. So when I learned that she was writing a second book, Spin Sucks: Communication and Reputation Management in the Digital Age, after “Marketing in the Round” (another must-read by the way), I knew I just had to read it. It definitely didn’t disappoint. First, if you have ever read one...

The 26 Books Challenge

One of my personal resolutions for 2011 is to read more books. At first, I was just going to keep a list of about 20 books, which are subject to change, in a Google Document. But then, I stumbled across a post by Blogger Arik Hansen. He published a list of the 26 books he plans to read on his blog, Communications Conversations. I thought what a great way to hold yourself accountable and follow...