It all seemed to start with a dunk in the dark in February 2013. The tweet from an infamous cookie brand heard round the world at last year’s Super Bowl. Yes, the famous Oreo dunk in the dark tweet. It was like a simultaneous lightbulb went off for thousands of brand marketers and agency folks. […]
As of this month, I’ve officially been on Twitter for five WHOLE years. As of writing this post, I have written more than 23,000 tweets. (Whoa, I know what you are probably thinking, that’s a lot of tweets.) To say, the last five years have been filled with ups and downs would be a major […]
In case you haven’t heard yet, Twitter introduced their brand new video-sharing app, Vine, late last week. Vine allows you to create and share videos. The catch is it can only be 6 seconds. This encourages brevity and creativity. Here’s a few potential ways that PRos, marketers and community managers may be able to use […]
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As my four year twitter-versy just came and went, I can’t help but think of how my usage on the social media site has changed since I joined on September 11, 2008. Like many, I started out as a total skeptic. I thought there was no way people were going to jump on board. What […]
Yesterday, Klout made some fairly significant changes to their influence score algorithm. Like what most startups do, they wrote up a blog post explaining their reasoning for their changes. Their reason was they wanted to make Klout scores more accurate and transparent. Now, I’m not sure I’m buying that explanation since nowhere in that blog […]
Social TV. It’s the new (gag me) buzzword. Every week, there’s another article about social TV and how it’s the future. It’s always the same thing about how Twitter and Getglue are revolutionizing the industry. While this is true to an extent, it’s far from the full story. Getglue and Twitter are just two of […]
Let’s face it. It’s tough to be a Twitter addict. You find yourself oblivious to the outside world, buried in your phone, ipad or laptop tweeting feverishly anytime and anywhere. But, there are certain places where nobody should be tweeting from. 1. The Bathroom I’m not sure about you, but this is kind of unnecessary, […]
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