For those who don’t know, I have a bit of a 90s nostalgia theme going on in this blog, with posts like this and this. I also may be slightly addicted to Twitter. I wanted to have a little fun with a new 90s inspired post. This time, it’s about 15 tweets you may have seen if Twitter was around in the 1990s. 1. Oh man! I just forded the river. Both of my friends died of dysentery...
Why You Shouldn’t Invest In “Real-Time Marketing”
It all seemed to start with a dunk in the dark in February 2013. The tweet from an infamous cookie brand heard round the world at last year’s Super Bowl. Yes, the famous Oreo dunk in the dark tweet. It was like a simultaneous lightbulb went off for thousands of brand marketers and agency folks. We can do this too. Suddenly, a trend was born. A really, really bad trend, I would add. Now...
Five Lessons Learned From Five Years On Twitter
As of this month, I’ve officially been on Twitter for five WHOLE years. As of writing this post, I have written more than 23,000 tweets. (Whoa, I know what you are probably thinking, that’s a lot of tweets.) To say, the last five years have been filled with ups and downs would be a major understatement. Little did I know when I signed up for Twitter, that this site would have such a...
6 1/2 Potential Business Uses For Vine
In case you haven’t heard yet, Twitter introduced their brand new video-sharing app, Vine, late last week. Vine allows you to create and share videos. The catch is it can only be 6 seconds. This encourages brevity and creativity. Here’s a few potential ways that PRos, marketers and community managers may be able to use Vine. 1. Elevator Pitch 2. The world’s most concise how-to...
(STORIFY) The Real Winner Of The Denver Presidential Debate Is . . .
[View the story “The Winner of the First Presidential Debate is . . . ” on Storify]
Some Thoughts On The Future Of Twitter
As my four year twitter-versy just came and went, I can’t help but think of how my usage on the social media site has changed since I joined on September 11, 2008. Like many, I started out as a total skeptic. I thought there was no way people were going to jump on board. What the hell was I supposed to say in short, 140 character bursts? My life isn’t that interesting. Nobody is going...
Has Klout Gone Krazy? Or Just Its Users?
Yesterday, Klout made some fairly significant changes to their influence score algorithm. Like what most startups do, they wrote up a blog post explaining their reasoning for their changes. Their reason was they wanted to make Klout scores more accurate and transparent. Now, I’m not sure I’m buying that explanation since nowhere in that blog post is there even the slightest hint on...
The Psychology Behind Social TV
Social TV. It’s the new (gag me) buzzword. Every week, there’s another article about social TV and how it’s the future. It’s always the same thing about how Twitter and Getglue are revolutionizing the industry. While this is true to an extent, it’s far from the full story. Getglue and Twitter are just two of the main tools powering the social TV shift. But, they are...
7 Places You Should Never Tweet From
Let’s face it. It’s tough to be a Twitter addict. You find yourself oblivious to the outside world, buried in your phone, ipad or laptop tweeting feverishly anytime and anywhere. But, there are certain places where nobody should be tweeting from. 1. The Bathroom I’m not sure about you, but this is kind of unnecessary, not to mention just a little creepy. You wouldn’t talk...
The Psychology Behind Twitter Following
Recently, a very well-known Internet marketer published a blog post about his so-called Twitter Unfollow experiment. Chris Brogan claimed the reason that he was unfollowing his 130,000 followers was because he was getting way too many spammy auto DMs. Whatever his reasoning may be, it’s ultimately his choice. But, that didn’t stop a massive amount of backlash and haters coming out to...