Whether you are still trying to decide whether or not to build a community or you already have hundreds of thousands of active, engaged community members, I can help you every step of the way. Here’s some of the areas that I specialize in, along with some brands that I have worked with.
- Identify your new community’s unique value-add.
- Launch your community MVP using Lean Startup principles
- Recruit and onboard your first community members
- Influencer outreach to build initial buzz and traction.
Social Media and Forum Moderation
- Draft community guidelines
- Help you set the tone for your community
- Techniques for responding to comments and enforcing your community guidelines
- Host social media and forum moderator training sessions
- Identify and build relationships with top influencers in your niche
- Craft email pitches that actually get responses
- Perform an audit of your top competitors’ communities
- Provide suggestions for how to differentiate yourself from your competitors
- Go beyond vanity metrics such as followers, fans, likes, and retweets.
- Provide actionable metrics on how your community affects bottom-line business goals, which can include referral traffic, conversion rate, support contact deflection, sentiment analysis, net promoter scores, etc.
Ready to get started? Let’s chat.
(Don’t like contact forms? You can also email me directly at firstname.lastname@example.org!)