Whether you are still trying to decide whether or not to build a community or you already have hundreds of thousands of active, engaged community members, I can help you every step of the way. Here’s some of the areas that I specialize in, along with some brands that I have worked with.
- Identify your new community’s unique value-add.
- Launch your community MVP using Lean Startup principles
- Recruit and onboard your first community members
- Influencer outreach to build initial buzz and traction.
Social Media and Forum Moderation
- Draft community guidelines
- Help you set the tone for your community
- Techniques for responding to comments and enforcing your community guidelines
- Host social media and forum moderator training sessions
- Identify and build relationships with top influencers in your niche
- Craft email pitches that actually get responses
- Perform an audit of your top competitors’ communities
- Provide suggestions for how to differentiate yourself from your competitors
- Go beyond vanity metrics such as followers, fans, likes, and retweets.
- Provide actionable metrics on how your community affects bottom-line business goals, which can include referral traffic, conversion rate, support contact deflection, sentiment analysis, net promoter scores, etc.
Ready to get started? Let’s chat.
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